Dead time becomes play
The 40 minutes between sets stops being a queue and starts being a mission. No extra staff, no extra stage.
Brand & Sports · Festivals
Your whole festival site,
turned into one live game.
Between the sets, in the queues, across the far corners of the site: ReadySet layers a multiplayer game over your footprint so the gaps in the schedule become the part people talk about. Silverstone ran the same idea for 21 straight nights.
Why festivals play
The schedule has gaps. Fill them with a game.
Most of a festival day isn't spent watching the headliner. ReadySet gives you something to hand people for the hours in between, and a reason to explore the parts of the site they'd otherwise never reach.
Discovery across the whole site
Small stages, art installations, food traders and sponsor tents all become checkpoints worth walking to.
Multi-day progression
Scores carry from Friday to Sunday, so day tickets and weekend campers both have a reason to keep playing.
Sponsor moments that earn attention
Branded missions and prize drops that people opt into, instead of a banner they walk past.
Crowd flow you can nudge
Point missions at the quieter zones when the main stage bottlenecks. Change it live, mid-afternoon.
A weekend of content
Thousands of photo and video submissions from the crowd, ready for your channels while the festival is still running.
HOW A FESTIVAL PLAYS
One code at the gate. Three days of game.
Printed on the wristband card, on the screens, in the app: attendees join in seconds and the site lights up on their phone.
- 01
Join at the gate
The festival code goes on wristband cards, screens, and the schedule. Attendees enter it and they're in, no account needed.
- 02
Play solo or with your crew
Group up with the people you came with, or enter the open ladder alone and climb it between sets.
- 03
The site lights up
Stages, art, traders, camping, and hidden corners appear as checkpoints on a live map of the grounds.
- 04
Run missions between sets
Photo, video, trivia and head-to-head challenges built around where they're standing and what's happening on stage.
- 05
Daily and weekend leaderboards
A winner announced each night, a weekend table that keeps running, and prize moments you drop when the crowd needs a lift.
Easy for the festival team
You program the stages. We program the site.
Content is built zone by zone with your site plan, scheduled around your running order, and steered live from a dashboard during peak hours.
Zone-by-zone content
Missions mapped to your actual site plan: stages, camping, traders, art, sponsor activations, back gates.
Timed drops around the running order
Bonus missions unlock between sets, at doors, and in the hour before the headliner walks on.
Live control through peak
Extend a window, retire a checkpoint if a zone closes, and push a prize moment from one screen.
Built for festival signal
Lightweight by design, tolerant of patchy coverage, and playable on the phones the crowd already brought.
Event control
Live3 days
One continuous game
- Zones9
- Checkpoints60+
- SquadsOpen entry
- StatusLive · Day 2
Teams
Map
Missions
Festival-scale proof
Silverstone ran a branded game for 21 nights straight.
Lap of Lights turned the circuit into a drive-through treasure hunt across a full run of ticketed nights. Tens of thousands of visitors played it on the ReadySet app, with no standalone build and no app-store cycle in the way.
Built for a long run, not one night
21 consecutive nights of gameplay with fresh content pacing, so repeat visitors and season-pass holders found something new.
Fully themed to the venue
Look, language, and missions written for the circuit itself, so the game read as Silverstone's, not as a generic hunt with a logo dropped on it.
Held up at crowd scale
Tens of thousands of visitors, mapped checkpoints across the grounds, delivered inside the ReadySet app instead of a commissioned festival app.
ReadySet transformed Lap of Lights into an interactive adventure with strong engagement, high completion rates, and excellent guest feedback.
What festival teams take away
21
Nights run at Silverstone
10,000+
Visitors played
60+
Checkpoints across a site
0
Custom apps built
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Your event, unforgettable
Tell us the venue.
We'll bring the game
A 30-minute call is enough to design exactly what your guests will be doing, and posting about, on the day.